Public Media from Michigan State University

Facebook Ads Targeted Michigan Voters in 2016

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Shannon McGregor, Assistant Professor in the Department of Communication at The University of Utah
ShannonMcGregor.com

WKAR's Reginald Hardwick talked with Shannon McGregor, University of Utah assistant professor, who wrote an article for Buzzfeed. It said both Presidential campaigns heavily targeted Michigan voters with Facebook ads and used embedded employees from Facebook to spread their message.s

Click here to read McGregor's Buzzfeed article: Forget Russian Trolls. Facebook's Own Staff Helped Win The Election.

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